Understanding why we don’t like something can be just as valuable as understanding why we do. This is true for many facets of life, including the all-important home search.
When we think critically about properties to understand the reasons we don’t like them, it helps us better realize, and appreciate, when we find ones we do like.
Communicating our reasons is also important. Articulating why we don’t like a property to our home search collaborators – broker, spouse, etc.- helps them, help us find properties we like.
That’s why, when you delete a property from a folio, we ask for the reasons you didn’t like it and save your answer along with the property in the Didn’t Like folder.
Maybe you hated the layout, didn’t get a good feeling about the building, or couldn’t live with the lack of natural light. Maybe you actually liked everything about the property, except the price.
After a property has been moved to the Didn’t Like category, it’s no longer included in the daily email updates, but we still track its price and status and have always encouraged our users to periodically revisit the Didn’t Like category in case there is a noteworthy change.
The Didn’t Like category provides a full accounting of every property you haven’t liked. As properties move into contract or undergo price reductions, it provides a snapshot of the market while helping to confirm or disabuse you of your expectations and desires. It’s one of our most complimented features.
It just got better.
Now, when you enter the reasons why you don’t like a property, we give you the opportunity to enter a target price at which the property might be more interesting to you.
We’ll still move the property out of your main folio and into the Didn’t Like category, but if the property drops to or below your target price, we’ll include this information in your next update email.
And as always, with one click you can move a property from Didn’t Like back into the main folio.
We are, after all, allowed to change our minds.
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